Logo de VTEX
El logo de VTEX usa 1 color primario. Su color dominante es Pure Pleasure (#F71963, Pantone más cercano 2040 C). VTEX opera en la industria Programming & Developer Software.
- Familia de colores
- red
- Industria
- Programming & Developer Software
- Popularidad de la marca
- Top 20% de marcas indexadas
- Sitio web
- vtex.com
Análisis de diseño
The VTEX logo is a custom wordmark set in a geometric sans-serif with distinctive angular terminals on the V and X. The letterforms share a consistent stroke weight and squared-off curves, creating a modular, engineered feel that aligns with the brand's developer-platform positioning. The tight kerning and uniform cap height give it a compact, monolithic presence that holds together at small sizes — critical for favicon and mobile-app icon use. The V's sharp vertex and the X's crossed diagonals act as subtle proprietary details without relying on a separate symbol, keeping the mark lean and reproducible across code repositories, partner badges, and checkout flows.
Colores del logo, medidos
Colores extraídos de la imagen del logo (fondo eliminado), con la participación de cada color en la marca.
Haz clic en una muestra para copiar su código hex.
The measured #F71963 is a high-saturation magenta that sits outside the typical blue-teal palette of enterprise SaaS and payments brands. In commerce tech, where trust signals often default to conservative blues, this hue signals energy, speed, and a consumer-facing mindset — appropriate for a platform that powers storefronts and marketplaces. The single-color approach ensures the mark remains legible on dark dashboards, white packaging slips, and partner co-branding without needing a complex palette system.
Variaciones y descargas
Variantes de color generadas a partir de la fuente vectorial — libres para descargar para uso de identificación, editorial e investigación.
Logos visualmente similares
Vecinos más cercanos en el espacio de incrustación visual — marcas que comparten forma y estructura con el logo de VTEX, independientemente del color o industria.
Paleta web de la marca
Colores que VTEX usa en todo su sitio web — el sistema de marca más amplio alrededor del logo.
Acerca de VTEX
VTEX is a leading brand that aims to accelerate commerce transformation. With a comprehensive all-in-one platform, they provide innovative solutions for selling and fulfilling orders. Their platform overview includes a range of products such as the Digital Commerce Platform, Order Management System, VTEX IO Development Platform, and Marketplace & Seller Management. By using their platform, businesses can explore new ways to sell and ensure a seamless fulfillment process. VTEX caters to various industries, including Consumer Packaged Goods, Grocery, Manufacturing, and Retail. They offer solutions for both B2C and B2B commerce, as well as an Ecommerce Marketplace. Additionally, they specialize in Headless Commerce, providing flexibility and customization options. With a strong focus on customer satisfaction, VTEX has established itself as a trusted partner for businesses around the world. They provide resources like blogs, videos, podcasts, and white papers to help businesses stay informed and succeed in the rapidly evolving digital landscape. Partnering with companies like AWS and Lengow, VTEX offers a robust ecosystem that supports business growth. If you're looking for an all-in-one platform to accelerate your commerce transformation, VTEX is the top choice. Request a live demo today and discover why VTEX is the preferred partner for leading organizations worldwide
Preguntas sobre el logo de VTEX
Does VTEX use a separate icon mark apart from the wordmark?
No. The brand relies exclusively on the VTEX wordmark; there is no standalone symbol or logomark used in primary applications. The distinctive V and X letterforms serve as the only graphic identifier.
Why does VTEX use magenta instead of the blue common in B2B software?
Magenta differentiates VTEX in a sector dominated by blue and teal, reinforcing its focus on consumer-facing commerce experiences rather than back-office utility. The color also reproduces well on both light and dark backgrounds common in checkout and dashboard environments.
¿Qué color tiene el logo de VTEX?
El color dominante del logo de VTEX es Pure Pleasure (hex #F71963). El Pantone más cercano es 2040 C.
¿Cuántos colores tiene el logo de VTEX?
El logo de VTEX usa 1 color primario: #F71963.
Más logos de red ver todo →
Más logos de Programming & Developer Software ver todo →
El logo de VTEX es una marca registrada de su propietario, mostrada aquí para identificación e investigación de diseño. Los datos de color se miden de la marca pública por LogoLabs; el análisis es comentario editorial. No se implica afiliación ni respaldo.