Logo de Kraken
El logo de Kraken usa 1 color primario. Su color dominante es Blurple (#5841D8, Pantone más cercano 266 C). Kraken opera en la industria Computers Electronics & Technology.
- Familia de colores
- blue
- Industria
- Computers Electronics & Technology
- Popularidad de la marca
- Top 8% de marcas indexadas
- Sitio web
- kraken.com
Análisis de diseño
The Kraken mark is an abstract geometric symbol depicting a stylized cephalopod — four curved tentacles radiating from a central circular body, suggesting the mythical sea monster after which the exchange is named. Constructed from uniform-weight strokes with rounded terminals, the mark reads as a single continuous path, giving it a clean, app-icon-friendly silhouette. The symmetry and absence of fine detail allow it to scale down to favicon size (16×16 px) without losing legibility, a practical necessity for a digital-first financial platform. In the cryptocurrency sector, where many competitors rely on shield shapes, abstract blocks, or lettermarks, the creature metaphor provides immediate narrative differentiation while the geometric execution keeps it feeling technical and trustworthy rather than illustrative or playful.
Colores del logo, medidos
Colores extraídos de la imagen del logo (fondo eliminado), con la participación de cada color en la marca.
Haz clic en una muestra para copiar su código hex.
The measured #5841D8 — a saturated blue-purple often called "blurple" — dominates the mark at 6.3% coverage (the remainder being white/negative space). This hue sits between the deep blues traditional to banking and the vibrant purples common in Web3 branding, signalling both institutional credibility and crypto-native culture. It performs well on both light and dark backgrounds, supports accessible contrast ratios for UI components, and has become a de facto category signal: when users see this specific purple in a trading context, Kraken is the immediate association.
Variaciones y descargas
Variantes de color generadas a partir de la fuente vectorial — libres para descargar para uso de identificación, editorial e investigación.
Logos visualmente similares
Vecinos más cercanos en el espacio de incrustación visual — marcas que comparten forma y estructura con el logo de Kraken, independientemente del color o industria.
Paleta web de la marca
Colores que Kraken usa en todo su sitio web — el sistema de marca más amplio alrededor del logo.
Acerca de Kraken
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Preguntas sobre el logo de Kraken
Has the Kraken logo changed since the company launched?
The core tentacle symbol has remained visually consistent since early branding, though the stroke weight was slightly refined and the wordmark shifted from a custom typeface to a cleaner geometric sans-serif around 2019 to improve readability at small sizes.
Why does Kraken use a mythical sea monster instead of a shield or lock like other exchanges?
The kraken metaphor reflects the company's Seattle origins and maritime namesake while conveying depth, reach, and adaptability — qualities the founders wanted to associate with a global liquidity provider. The geometric treatment keeps it professional rather than fantastical.
¿Qué color tiene el logo de Kraken?
El color dominante del logo de Kraken es Blurple (hex #5841D8). El Pantone más cercano es 266 C.
¿Cuántos colores tiene el logo de Kraken?
El logo de Kraken usa 1 color primario: #5841D8.
Más logos de blue ver todo →
Más logos de Computers Electronics & Technology ver todo →
El logo de Kraken es una marca registrada de su propietario, mostrada aquí para identificación e investigación de diseño. Los datos de color se miden de la marca pública por LogoLabs; el análisis es comentario editorial. No se implica afiliación ni respaldo.