Nº 014 Logótipo Variety

Logótipo Variety

O logótipo Variety utiliza 2 cores primárias. A sua cor dominante é Accursed Black (#090909, correspondência Pantone mais próxima Black 6 C). Variety opera no sector Tv Movies & Streaming.

Família de cores
black
Popularidade da marca
Top 1% das marcas indexadas
Website
variety.com

Análise de design

Variety's logo is a classic wordmark set in a custom-drawn serif typeface with high contrast between thick and thin strokes. The letterforms display subtle idiosyncrasies — a slightly flared 'V' apex, tapered serifs on the 'r' and 'y', and a condensed width that allows the mark to fit comfortably in tight editorial layouts. This construction follows the tradition of masthead typography from early 20th-century trade publications, prioritising legibility at small sizes over decorative flourish. The mark works effectively as a single-colour asset, rendering cleanly whether printed on newsprint, displayed as a favicon, or reversed out of a coloured background in digital environments.

Distinctive high-contrast serif wordmarkCondensed proportions for tight layoutsMonochrome black execution across all touchpointsHistoric masthead continuity since 1905

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The near-black (#090909) and dark charcoal (#2F2F2F) palette reflects Variety's heritage as a print-first trade paper where black ink on white stock remains the gold standard for authority and readability. In an entertainment sector saturated with gradient-heavy streaming logos and neon accents, this restraint signals journalistic credibility and archival permanence. The two measured shades likely correspond to primary logo usage and a secondary weight for sub-brands or metadata, ensuring consistent reproduction across offset, web, and OTT platforms without colour-shift risk.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Logótipo Variety, versão primária
Primária SVG PNG
Logótipo Variety, versão branca para fundos escuros
Branco SVG PNG
Logótipo Variety, versão monocromática preta
Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Variety, independentemente da cor ou sector.

Paleta web de marca

Cores que Variety utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Variety

Variety is a renowned brand that provides a wide range of entertainment news, film reviews, awards coverage, film festivals, box office updates, and information on entertainment industry conferences. With its comprehensive coverage and in-depth analysis, Variety keeps you up to date with the latest happenings in the entertainment world. Whether you're interested in the latest movies, TV shows, music, documentaries, or the latest technological advancements in the industry, Variety has got you covered. They offer a variety of content, including articles, videos, and interviews with industry leaders. In addition to their extensive coverage, Variety also offers special features like the Strictly Business series, where industry leaders converse about the future of entertainment. With its reliable and informative content, Variety is the go-to source for anyone wanting to stay informed about the latest trends, news, and developments in the entertainment industry

Perguntas sobre o logótipo Variety

Has the Variety logo changed significantly over time?

The core wordmark has remained remarkably consistent since the mid-20th century, with only minor optical adjustments to stroke weight and spacing for new reproduction technologies. No major redesign has been publicly documented.

Why does Variety use a serif wordmark when most entertainment brands use sans-serif or symbolic logos?

As a trade publication serving industry decision-makers, Variety's serif masthead conveys institutional authority and editorial rigour — values that differentiate it from consumer-facing entertainment brands that prioritise approachability or spectacle.

Qual é a cor do logótipo Variety?

A cor dominante do logótipo Variety é Accursed Black (hex #090909). A correspondência Pantone mais próxima é Black 6 C.

Quantas cores tem o logótipo Variety?

O logótipo Variety utiliza 2 cores primárias: #090909, #2F2F2F.

Mais logótipos black ver tudo →

Mais logótipos Tv Movies & Streaming ver tudo →

O logótipo Variety é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.