Análise de design
AJIO uses a custom wordmark as its primary logo, set in a geometric sans-serif with distinctive character modifications. The 'J' features a curved tail that extends below the baseline, while the 'I' is reduced to a simple vertical stroke without a dot, creating a rhythmic interplay between rounded and rectilinear forms. The 'A' and 'O' share matching aperture widths, giving the four-letter mark visual cohesion despite its asymmetry. This construction works effectively at small sizes — the absence of fine serifs, thin strokes, or intricate details means the mark remains legible down to favicon dimensions. In the fashion e-commerce context, where logos often appear alongside busy product imagery, the solid single-weight letterform provides necessary contrast without competing with merchandise photography.
Cores do logótipo, medidas
Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.
Clique numa cor para copiar o seu código hex.
The measured #2F4254 (Blue Wing Teal) sits between navy and teal, avoiding the saturated pinks and reds common in fast-fashion branding while steering clear of the sterile blacks used by luxury houses. This mid-tone blue conveys reliability and digital-native credibility — critical for an online-only retailer — while the teal undertone adds a subtle fashion-forward edge that differentiates AJIO from general-market competitors like Amazon or Flipkart.
Variações e transferências
Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.
Logótipos visualmente similares
Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo AJIO, independentemente da cor ou sector.
Paleta web de marca
Cores que AJIO utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.
Sobre AJIO
AJIO is a popular online shopping brand in India that offers the latest fashion and lifestyle products. They have a wide range of clothing, footwear, and accessories available at the best prices. With an extensive collection of premium brands, AJIO ensures that customers get 100% handpicked items. They also offer a convenient 30-day return policy for customer satisfaction. For women, AJIO provides a diverse selection of clothing, including dresses, kurtas, pants, jackets, and ethnic wear. They also offer a range of fashion jewelry, lingerie, and beauty products. Men can choose from a variety of western wear, including shirts, jeans, jackets, and shoes from reputed brands. Additionally, AJIO has a dedicated kids section with clothing, footwear, toys, and baby care products. With a focus on customer convenience and satisfaction, AJIO is a trusted online shopping destination for people of all ages. They also offer exclusive brands and featured products upholding the latest fashion trends. Shop now and experience the joy of online shopping with AJIO
Perguntas sobre o logótipo AJIO
Who designed the AJIO logo?
Reliance Retail has not publicly credited a specific designer or agency for the AJIO wordmark. The logo appears to have been developed in-house or through an uncredited brand partnership when the platform launched in 2016.
Has the AJIO logo changed since launch?
The core wordmark has remained visually consistent since AJIO's 2016 debut. Minor optical adjustments to letterspacing and the 'J' tail curvature have occurred across app icon updates, but no formal redesign or rebrand has been announced.
Qual é a cor do logótipo AJIO?
A cor dominante do logótipo AJIO é Blue Wing Teal (hex #2F4254). A correspondência Pantone mais próxima é 8605 C.
Quantas cores tem o logótipo AJIO?
O logótipo AJIO utiliza 1 cor primária: #2F4254.
Mais logótipos blue ver tudo →
Mais logótipos Textiles ver tudo →
O logótipo AJIO é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.