Nº 024 Logo de Qantas

Logo de Qantas

El logo de Qantas usa 2 colores primarios. Su color dominante es Free Speech Red (#BE0000, Pantone más cercano 3517 C). Qantas opera en la industria Air Travel.

Familia de colores
red
Industria
Air Travel
Popularidad de la marca
Top 1% de marcas indexadas
Sitio web
qantas.com

Análisis de diseño

The Qantas mark is a pure symbol — a stylised kangaroo in mid-leap, rendered as a single solid silhouette. No wordmark is locked to the icon in its primary form; the animal itself carries the brand. The pose is horizontal, suggesting forward motion and flight, with the tail and hind legs stretched back and forepaws reaching forward. This creates a strong, unambiguous profile that reads instantly at favicon size or on a tail fin 30 metres wide. The geometry is organic but controlled: curves are smooth, negative space is minimal, and there are no fine details to lose in reproduction. In the airline sector, where marks must work on mobile apps, boarding passes, aircraft livery and sponsor signage simultaneously, this reduction to a single red shape is a practical masterstroke.

Single-colour kangaroo silhouette in horizontal flight poseSignature Qantas Red (#BE0000) used consistently across all touchpointsAbsence of enclosing shapes, gradients or fine detailDecades of uninterrupted use on aircraft tails and uniforms

Colores del logo, medidos

Colores extraídos de la imagen del logo (fondo eliminado), con la participación de cada color en la marca.

Haz clic en una muestra para copiar su código hex.

The measured palette — #BE0000 (a vivid, slightly orange-leaning red) and #666666 (a neutral mid-grey) — aligns with aviation norms while asserting ownership. Red signals energy, speed and the Australian flag; it also pops against the white fuselage and blue sky that form the brand's everyday backdrop. The grey plays a supporting role, used for the logotype 'QANTAS' when it appears beside the symbol, ensuring typography never competes with the icon. Together they deliver high contrast in both full-colour and single-colour (white-on-red or black-on-white) applications.

Variaciones y descargas

Variantes de color generadas a partir de la fuente vectorial — libres para descargar para uso de identificación, editorial e investigación.

Logo de Qantas, versión principal
Principal SVG PNG
Logo de Qantas, versión blanca para fondos oscuros
Blanco SVG PNG
Logo de Qantas, versión monocromática en negro
Negro SVG PNG

Logos visualmente similares

Vecinos más cercanos en el espacio de incrustación visual — marcas que comparten forma y estructura con el logo de Qantas, independientemente del color o industria.

Paleta web de la marca

Colores que Qantas usa en todo su sitio web — el sistema de marca más amplio alrededor del logo.

Acerca de Qantas

Qantas is a renowned brand that offers a wide range of products and services to cater to the needs of travelers. With a strong focus on customer satisfaction, they provide support and assistance to customers with special needs, such as damaged mobility aids. Their dedicated team is available to address concerns and queries related to disability plans and more. In addition to their exceptional customer service, Qantas also offers various travel guides to help travelers explore different destinations. From Australia's stunning New South Wales, Victoria, and Queensland to South Pacific islands like Fiji and Vanuatu, they have you covered. With their interactive map, you can easily plan your next trip using money or Qantas Points. Qantas also provides attractive flight deals to numerous international destinations, including Australia, New Zealand, Japan, Singapore, and more. Their travel classes, such as First, International Business, Premium Economy, and Economy, are designed to ensure a comfortable and enjoyable journey. Upgrade your travel experience with Qantas and enjoy their top-notch services and excellent amenities onboard

Preguntas sobre el logo de Qantas

Why does Qantas use a kangaroo in its logo?

The kangaroo is Australia's most recognisable native animal and has represented the airline since 1947, reinforcing its status as the national carrier and linking the brand to the country's identity.

Has the flying kangaroo logo changed much over time?

The core silhouette has remained remarkably consistent; updates have been subtle refinements to proportions and stance rather than redesigns, preserving instant recognition across generations.

¿Qué color tiene el logo de Qantas?

El color dominante del logo de Qantas es Free Speech Red (hex #BE0000). El Pantone más cercano es 3517 C.

¿Cuántos colores tiene el logo de Qantas?

El logo de Qantas usa 2 colores primarios: #666666, #BE0000.

Más logos de red ver todo →

Más logos de Air Travel ver todo →

El logo de Qantas es una marca registrada de su propietario, mostrada aquí para identificación e investigación de diseño. Los datos de color se miden de la marca pública por LogoLabs; el análisis es comentario editorial. No se implica afiliación ni respaldo.