Nº 001 Logo de NBA

Logo de NBA

El logo de NBA usa 2 colores primarios. Su color dominante es Blue Expanse (#253B73, Pantone más cercano 8782 C). NBA opera en la industria Basketball.

Familia de colores
blue
Industria
Basketball
Popularidad de la marca
Top 1% de marcas indexadas
Sitio web
nba.com

Análisis de diseño

The NBA logo is a silhouette mark — a single-color figure in motion against negative space. It depicts a player dribbling left to right, capturing the sport's kinetic energy in a static form. The mark works because it reduces basketball to its essence: a human figure and a ball in dynamic relationship. At small sizes (favicons, jersey patches, broadcast bugs), the silhouette remains legible because the pose is distinctive — the extended arm, bent knee, and ball position create a unique contour that reads instantly. Unlike many sports logos that rely on typography or mascots, this mark uses pure gesture, making it sport-agnostic in principle but basketball-specific in practice. The 1969 design by Alan Siegel has never been substantially redesigned, giving it extraordinary brand equity across generations.

Jerry West silhouette poseRed-white-blue national paletteUnchanged since 1969Pure gesture, no typography

Colores del logo, medidos

Colores extraídos de la imagen del logo (fondo eliminado), con la participación de cada color en la marca.

Haz clic en una muestra para copiar su código hex.

The measured palette (#253B73 deep blue, #B52532 red) with implied white negative space mirrors the American flag, anchoring the league in national identity while signaling trust (blue) and energy (red). The blue dominates at 33.7% because it forms the silhouette; the red appears only as a small accent (3.3%), likely in the ball or a detail, keeping the mark legible in single-color reproduction. This restraint avoids the clutter of full-team palettes and ensures the mark works on any broadcast bug, merchandise, or court surface.

Variaciones y descargas

Variantes de color generadas a partir de la fuente vectorial — libres para descargar para uso de identificación, editorial e investigación.

Logo de NBA, versión principal
Principal SVG PNG
Logo de NBA, versión blanca para fondos oscuros
Blanco SVG PNG
Logo de NBA, versión monocromática en negro
Negro SVG PNG

Logos visualmente similares

Vecinos más cercanos en el espacio de incrustación visual — marcas que comparten forma y estructura con el logo de NBA, independientemente del color o industria.

Paleta web de la marca

Colores que NBA usa en todo su sitio web — el sistema de marca más amplio alrededor del logo.

Acerca de NBA

The National Basketball Association (NBA) is a professional basketball league based in the United States. It is widely regarded as one of the major professional sports leagues in the country. The NBA was founded on June 6, 1946, in New York City as the Basketball Association of America (BAA) and merged with the National Basketball League (NBL) in 1949 to form the NBA as we know it today. The headquarters of the NBA is located in New York City. The league operates with the primary goal of organizing and promoting professional basketball games. It oversees the operations of 30 teams, including 29 in the United States and 1 in Canada. The NBA's main product is the regular season and post-season games, which are broadcasted on various media platforms, including television and digital streaming services. The league also offers merchandise and licensed products, such as jerseys, apparel, and accessories featuring team logos and player names. Additionally, the NBA has developed a successful online game called NBA 2K, which is a leading basketball simulation game enjoyed by millions of fans worldwide. On a global scale, the NBA has made significant strides in expanding its reach. It has established partnerships and joint ventures with various international organizations and leagues, facilitating the globalization of the sport. Noteworthy subsidiaries and partnerships include the NBA China, NBA India, and the Basketball Africa League (BAL). In terms of market position, the NBA is considered one of the most valuable sports leagues globally, with a strong fan base and high viewership. It competes with other major sports leagues, such as the National Football League (NFL) and Major League Baseball (MLB), but holds a prominent position in the global sports market. The NBA has had several major events and achievements throughout its history. It has seen iconic players, such as Michael Jordan, Magic Johnson, and LeBron James, dominate the sport and elevate its popularity. The leag

Preguntas sobre el logo de NBA

Who is the player in the NBA logo?

The silhouette is widely believed to be Jerry West based on a 1969 reference photo, but the NBA has never officially confirmed the identity. Alan Siegel, the designer, used a photo of West dribbling, though the league maintains the figure represents the sport generically rather than a specific individual.

Has the NBA logo ever been redesigned?

The logo has remained essentially unchanged since its 1969 debut by Siegel+Gale. Minor digital refinements have occurred for reproduction quality, but the silhouette, proportions, and color relationships are identical to the original, making it one of the longest-running unchanged marks in professional sports.

¿Qué color tiene el logo de NBA?

El color dominante del logo de NBA es Blue Expanse (hex #253B73). El Pantone más cercano es 8782 C.

¿Cuántos colores tiene el logo de NBA?

El logo de NBA usa 2 colores primarios: #253B73, #B52532.

Más logos de blue ver todo →

El logo de NBA es una marca registrada de su propietario, mostrada aquí para identificación e investigación de diseño. Los datos de color se miden de la marca pública por LogoLabs; el análisis es comentario editorial. No se implica afiliación ni respaldo.