Nº 061 Logo de Innovid

Logo de Innovid

El logo de Innovid usa 1 color primario. Su color dominante es Iron (#606060, Pantone más cercano 8403 C). Innovid opera en la industria Marketing & Advertising.

Familia de colores
gray
Popularidad de la marca
Top 1% de marcas indexadas
Sitio web
innovid.com

Análisis de diseño

Innovid uses a lowercase wordmark set in a custom geometric sans-serif. The letterforms are built on a consistent stroke width with sharp, squared terminals — most visible in the 'n', 'v', and 'd' — giving the mark a engineered, platform-like feel. The dot of the 'i' is rendered as a perfect square aligned to the x-height, not a circle, which becomes the logo's signature glyph and works as a standalone app icon. Letter spacing is tight but not touching, preserving legibility at small sizes while maintaining a cohesive visual block. The absence of a symbol or icon keeps the system lean; the wordmark itself carries the brand weight across product UIs, partner integrations, and sell-side publisher dashboards where space is contested.

Square dot on the 'i' doubling as app iconSquared terminals on 'n', 'v', 'd'Tight, uniform lowercase wordmarkSingle neutral gray across all touchpoints

Colores del logo, medidos

Colores extraídos de la imagen del logo (fondo eliminado), con la participación de cada color en la marca.

Haz clic en una muestra para copiar su código hex.

The single measured color #606060 (Iron) is a neutral dark gray that reads as black on white screens but avoids the harshness of pure #000 in data-dense dashboards and video overlays. In ad-tech, where logos sit beside vibrant creative assets and third-party brand marks, a restrained mid-gray recedes appropriately while retaining authority. It also prints cleanly on one-color vendor specs and meets WCAG AA contrast on both light and dark backgrounds without requiring a color-lockup variant.

Logos visualmente similares

Vecinos más cercanos en el espacio de incrustación visual — marcas que comparten forma y estructura con el logo de Innovid, independientemente del color o industria.

Paleta web de la marca

Colores que Innovid usa en todo su sitio web — el sistema de marca más amplio alrededor del logo.

Acerca de Innovid

Innovid is an independent CTV advertising and measurement platform that caters to the world's largest brands. They offer a range of solutions to effortlessly engage audiences and optimize ad campaigns across linear, CTV, and digital platforms. Innovid's connected TV advertising services provide marketers with the technology needed to navigate the evolving streaming landscape, ensuring impactful campaigns and accurate measurements. They also offer global ad serving capabilities that simplify delivery across multiple countries and platforms while adhering to unique publisher requirements. With their award-winning creative management solutions, marketers can easily create personalized ads at scale to improve performance and achieve business objectives. Innovid's TV measurement tools deliver cross-platform insights in real-time, allowing advertisers to make strategic decisions for optimal audience reach and engagement. Additionally, their identity resolution services enable targeted advertising while prioritizing data transparency and privacy compliance. Innovid also offers sell-side solutions to help publishers maximize revenue and enhance the viewer experience. Trusted by global brands like GSK, General Motors, and Mondelēz, Innovid provides industry-leading solutions for successful advertising campaigns in the connected TV space

Preguntas sobre el logo de Innovid

Does Innovid use a symbol or icon separate from the wordmark?

No. The brand relies entirely on the lowercase wordmark. The square dot of the 'i' functions as the de facto icon for favicons, app tiles, and partner badges, but it is not treated as a separate logo lockup.

Why is the logo gray instead of a brighter brand color?

Ad-tech platforms operate inside publisher video players, DSP interfaces, and measurement dashboards where colorful logos compete with advertising creative. A neutral dark gray ensures the Innovid mark remains visible but non-distracting across those environments.

¿Qué color tiene el logo de Innovid?

El color dominante del logo de Innovid es Iron (hex #606060). El Pantone más cercano es 8403 C.

¿Cuántos colores tiene el logo de Innovid?

El logo de Innovid usa 1 color primario: #606060.

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El logo de Innovid es una marca registrada de su propietario, mostrada aquí para identificación e investigación de diseño. Los datos de color se miden de la marca pública por LogoLabs; el análisis es comentario editorial. No se implica afiliación ni respaldo.