Logo de Goverment UK
El logo de Goverment UK usa 2 colores primarios. Su color dominante es Accursed Black (#0B0B0B, Pantone más cercano Black 6 C). Goverment UK opera en la industria Government.
- Familia de colores
- black
- Industria
- Government
- Popularidad de la marca
- Top 38% de marcas indexadas
- Sitio web
- gov.uk
Análisis de diseño
The GOV.UK master brand uses a pure wordmark — the characters "GOV.UK" set in the custom GDS Transport typeface, developed specifically for legibility across digital and print government services. The mark relies entirely on typographic weight and spacing; there is no symbol, icon, or decorative element. This construction follows the Government Design System principle that the brand must work at the smallest favicon size (16×16 px) and on low-quality printouts in job centres. The tight kerning and geometric letterforms keep the mark readable when reversed out of dark backgrounds or rendered in single-colour black, while the period in "GOV.UK" acts as a subtle visual anchor that prevents the short word from floating. In the context of UK public-sector identities — many of which historically used coats of arms or departmental crests — this minimalist wordmark signals a unified, service-led government rather than institutional hierarchy.
Colores del logo, medidos
Colores extraídos de la imagen del logo (fondo eliminado), con la participación de cada color en la marca.
Haz clic en una muestra para copiar su código hex.
The measured palette (#0B0B0B and #2F2F2F) represents the GOV.UK "black" and "dark grey" tokens used for text and UI chrome. Near-black dominates because it meets WCAG AAA contrast against the standard white and light-grey page backgrounds, ensuring accessibility compliance across thousands of services. Using only dark neutrals avoids colour-coded departmental branding, reinforcing the single-government promise and reducing cognitive load for citizens navigating multiple services.
Variaciones y descargas
Variantes de color generadas a partir de la fuente vectorial — libres para descargar para uso de identificación, editorial e investigación.
Logos visualmente similares
Vecinos más cercanos en el espacio de incrustación visual — marcas que comparten forma y estructura con el logo de Goverment UK, independientemente del color o industria.
Paleta web de la marca
Colores que Goverment UK usa en todo su sitio web — el sistema de marca más amplio alrededor del logo.
Acerca de Goverment UK
Brand: Energy Bills Support Scheme The Energy Bills Support Scheme is a government initiative designed to assist households in managing their energy bills. The scheme offers various programs and benefits, including the Energy Price Guarantee, Energy Bills Discount Scheme, and Alternative Fuel Payment. Under the Energy Bills Support Scheme, eligible households in England, Scotland, and Wales receive a £400 discount on their energy bills for the winter period. In Northern Ireland, households automatically receive a £600 payment towards their energy bill. To avail of the discount, no application or contact with energy suppliers is required, as the discount is automatically applied to the household electricity bill for six months. The discount is distributed monthly and can be received through various payment methods, including direct debit, credit/debit card, smart prepayment meter, or traditional prepayment meter. Households are encouraged to redeem any vouchers received at authorized top-up points, such as Post Offices or PayPoint shops, within 90 days, as they expire after this period. The Energy Bills Support Scheme aims to help households reduce their energy expenses and improve their overall financial well-being
Preguntas sobre el logo de Goverment UK
Who designed the GOV.UK logo?
The wordmark and GDS Transport typeface were created by the Government Digital Service in collaboration with type foundry Dalton Maag, launched with the GOV.UK platform in 2012.
Does the Energy Bills Support Scheme have its own separate logo?
No. UK government schemes typically use the GOV.UK master brand with a descriptive strapline; they do not receive independent logos, ensuring citizens recognise the official source immediately.
¿Qué color tiene el logo de Goverment UK?
El color dominante del logo de Goverment UK es Accursed Black (hex #0B0B0B). El Pantone más cercano es Black 6 C.
¿Cuántos colores tiene el logo de Goverment UK?
El logo de Goverment UK usa 2 colores primarios: #0B0B0B, #2F2F2F.
Más logos de black ver todo →
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El logo de Goverment UK es una marca registrada de su propietario, mostrada aquí para identificación e investigación de diseño. Los datos de color se miden de la marca pública por LogoLabs; el análisis es comentario editorial. No se implica afiliación ni respaldo.