Logo de FTC
El logo de FTC usa 1 color primario. Su color dominante es Brilliance (#FFFFFF, Pantone más cercano 9345 C). FTC opera en la industria Government.
- Familia de colores
- white
- Industria
- Government
- Popularidad de la marca
- Top 4% de marcas indexadas
- Sitio web
- ftc.gov
Análisis de diseño
The FTC mark is a government agency seal built around the American bald eagle, a near-universal symbol across U.S. federal identities. The composition centers a stylized eagle with wings displayed, clutching an olive branch and arrows — the classic great seal iconography — enclosed within a circular border that carries the agency name and founding statute reference. Unlike the ornate Treasury or Justice seals, the FTC version reduces feather detail to clean, geometric strokes, making the bird readable as a single solid shape. This simplification is deliberate: the mark must function at favicon size on ftc.gov, on consumer alert PDFs, and embossed on official correspondence. The circular lockup ensures it sits comfortably beside other agency seals in interagency headers without visual hierarchy conflicts. At very small sizes the talons and shield stripes merge, but the eagle silhouette and ring text remain distinct, meeting the practical threshold for a federal identifier.
Colores del logo, medidos
Colores extraídos de la imagen del logo (fondo eliminado), con la participación de cada color en la marca.
Haz clic en una muestra para copiar su código hex.
The measured palette shows white (#FFFFFF) as the dominant extracted value, reflecting the logo's standard application as a navy-blue eagle on a white field — the reverse of many federal seals that default to gold on blue. This light-ground approach prioritizes legibility on the FTC's digital-first consumer site, where the mark sits atop white pages and mobile screens. Navy conveys statutory authority without the visual weight of black, while the white counter-space keeps the intricate eagle readable at 16 px. The restraint aligns with the agency's consumer-protection mission: approachable, transparent, and absent of ornamental gold that might signal exclusivity.
Variaciones y descargas
Variantes de color generadas a partir de la fuente vectorial — libres para descargar para uso de identificación, editorial e investigación.
Logos visualmente similares
Vecinos más cercanos en el espacio de incrustación visual — marcas que comparten forma y estructura con el logo de FTC, independientemente del color o industria.
Paleta web de la marca
Colores que FTC usa en todo su sitio web — el sistema de marca más amplio alrededor del logo.
Acerca de FTC
The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
Preguntas sobre el logo de FTC
Has the FTC logo changed since the agency was founded in 1914?
Yes. The original 1915 seal was a detailed engraving typical of the era. A major simplification occurred in the 1990s to improve digital reproduction, flattening the eagle to a single-weight line drawing and standardizing the navy-blue-on-white palette used today.
Why does the FTC use an eagle when other consumer agencies don't?
The eagle derives from the Great Seal of the United States, signaling the FTC's status as an independent federal commission with statutory enforcement power. Agencies like the CFPB or CPSC use abstract wordmarks because they were created later under different branding guidelines.
¿Qué color tiene el logo de FTC?
El color dominante del logo de FTC es Brilliance (hex #FFFFFF). El Pantone más cercano es 9345 C.
¿Cuántos colores tiene el logo de FTC?
El logo de FTC usa 1 color primario: #FFFFFF.
Más logos de white ver todo →
Más logos de Government ver todo →
El logo de FTC es una marca registrada de su propietario, mostrada aquí para identificación e investigación de diseño. Los datos de color se miden de la marca pública por LogoLabs; el análisis es comentario editorial. No se implica afiliación ni respaldo.