Nº 073 Logótipo Rotten Tomatoes

Logótipo Rotten Tomatoes

O logótipo Rotten Tomatoes utiliza 2 cores primárias. A sua cor dominante é Rocket Science (#FA320A, correspondência Pantone mais próxima 2028 C). Rotten Tomatoes opera no sector Music.

Família de cores
red
Sector
Music
Popularidade da marca
Top 4% das marcas indexadas
Website
rottentomatoes.com

Análise de design

The Rotten Tomatoes mark is a pictorial symbol — a stylised tomato rendered in a single flat colour with a white highlight suggesting gloss. The form is built from a simple circle for the fruit body and a curved green calyx (stem and leaves) at the top, creating instant silhouette recognition. At small sizes the shape holds because it relies on outline and a single interior highlight rather than fine detail; the stem remains legible down to roughly 16 pixels. In the entertainment aggregation space, where competitors often use wordmarks, play buttons, or abstract geometry, the tomato is a deliberate mnemonic: it visualises the brand name and the core Fresh/Rotten metaphor simultaneously. The two-state system (red for Fresh, green splat for Rotten) turns the logo into a live data indicator, a rare case where the mark itself communicates the product's output.

Single tomato silhouette with curved calyxRed Fresh / green Rotten colour toggleWhite specular highlight suggesting glossName set in rounded sans-serif beside mark

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The measured #FA320A (Rocket Science) is a high-saturation red-orange that reads as "ripe tomato" on both light and dark backgrounds, while the 5 % white highlight adds dimensionality without a second ink. Red signals urgency and passion — fitting for film criticism — yet the orange bias softens the aggression, keeping the mark approachable. Green for the Rotten state provides immediate binary contrast; together the pair bypasses language barriers, a practical advantage for a global platform.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Logótipo Rotten Tomatoes, versão primária
Primária SVG PNG
Logótipo Rotten Tomatoes, versão branca para fundos escuros
Branco SVG PNG
Logótipo Rotten Tomatoes, versão monocromática preta
Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Rotten Tomatoes, independentemente da cor ou sector.

Paleta web de marca

Cores que Rotten Tomatoes utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Rotten Tomatoes

Rotten Tomatoes is the go-to destination for entertainment enthusiasts seeking quality recommendations. As the leading online aggregator of movie and TV show reviews from critics, Rotten Tomatoes provides fans with a comprehensive guide to what's Fresh – and what's Rotten – in theaters and at home. At the heart of Rotten Tomatoes is the Tomatometer rating, which represents the percentage of professional critic reviews that are positive for a particular film or television show. A green splat tomato indicates a Rotten rating if less than 60% of reviews are positive, while a red tomato signifies a Fresh rating if at least 60% of reviews are positive. But Rotten Tomatoes is more than just ratings. They also offer original editorial content, fun and informative video series, and live events for fans across the country, including their popular 'Your Opinion Sucks' live shows. Whether you're looking for a recommendation or want to share your opinion, Rotten Tomatoes is the ultimate destination for all things entertainment

Perguntas sobre o logótipo Rotten Tomatoes

Why does Rotten Tomatoes use a tomato as its logo?

The tomato references the historical tradition of audiences throwing rotten tomatoes at bad stage performances. The brand adopted the metaphor so a "Fresh" red tomato means critics approve, while a green splat means they don't.

Has the tomato icon changed much since launch?

The core tomato shape has remained consistent since the site's 1998 debut, though it has been simplified from a more illustrated style to the current flat, single-colour icon for better scalability across apps and streaming devices.

Qual é a cor do logótipo Rotten Tomatoes?

A cor dominante do logótipo Rotten Tomatoes é Rocket Science (hex #FA320A). A correspondência Pantone mais próxima é 2028 C.

Quantas cores tem o logótipo Rotten Tomatoes?

O logótipo Rotten Tomatoes utiliza 2 cores primárias: #FA320A, #FFFFFF.

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Mais logótipos Music ver tudo →

O logótipo Rotten Tomatoes é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.