Nº 1237 Logo de Ecosia

Logo de Ecosia

El logo de Ecosia usa 1 color primario. Su color dominante es Ao (#008009, Pantone más cercano 2426 C). Ecosia opera en la industria Computers Electronics & Technology.

Familia de colores
green
Popularidad de la marca
Top 12% de marcas indexadas
Sitio web
ecosia.org

Análisis de diseño

Ecosia uses a lowercase wordmark set in a clean, geometric sans-serif typeface. The letterforms feature rounded terminals and consistent stroke weight, giving the mark a friendly, approachable character that softens the technical nature of a search engine. The absence of a separate symbol means the brand relies entirely on typographic distinctiveness and its signature green. At small sizes — favicon, app icon, browser toolbar — the wordmark becomes illegible, so Ecosia deploys a standalone leaf icon derived from the ‘o’ counter shape, a practical adaptation that preserves recognition without the full logotype. In the crowded search-engine space dominated by multi-color marks (Google) or bold single letters (Bing, DuckDuckGo), the all-lowercase green wordmark signals transparency and environmental focus rather than corporate authority.

All-lowercase geometric wordmarkSignature mid-tone green (#008009)Leaf-shaped favicon derived from the 'o'Consistent use across browser UI and mobile

Colores del logo, medidos

Colores extraídos de la imagen del logo (fondo eliminado), con la participación de cada color en la marca.

Haz clic en una muestra para copiar su código hex.

The measured #008009 is a mid-tone, slightly blue-leaning green that sits between generic ‘eco’ lime and corporate forest green. It is saturated enough to pop on white browser chrome yet muted enough to avoid the cheap ‘greenwash’ vibe of brighter hues. In the tech/search category, where blues and reds dominate, this green acts as an immediate category disruptor, reinforcing the tree-planting promise every time the mark appears.

Variaciones y descargas

Variantes de color generadas a partir de la fuente vectorial — libres para descargar para uso de identificación, editorial e investigación.

Logo de Ecosia, versión principal
Principal SVG PNG
Logo de Ecosia, versión blanca para fondos oscuros
Blanco SVG PNG
Logo de Ecosia, versión monocromática en negro
Negro SVG PNG

Logos visualmente similares

Vecinos más cercanos en el espacio de incrustación visual — marcas que comparten forma y estructura con el logo de Ecosia, independientemente del color o industria.

Paleta web de la marca

Colores que Ecosia usa en todo su sitio web — el sistema de marca más amplio alrededor del logo.

Acerca de Ecosia

Ecosia is a brand dedicated to environmental conservation and reforestation efforts. With a focus on Brazil, known as the farm of the world, Ecosia aims to restore and protect the country's forests that have been cleared for meat consumption. By planting trees in the Atlantic Forest, Ecosia is safeguarding 60% of Brazil's endangered animal and plant species. Each tree plays a vital role in preserving wildlife. In addition, Ecosia collaborates closely with farmer families in the Amazon's eastern region to implement agroforestry and regenerative agriculture systems. Sadly, only 20% of the former rainforest remains. Tree planting occurs year-round across Brazil, and Ecosia's partners work closely with landowners. The brand tackles challenges such as overgrazing and fires, while also combating current environmental politics. Notable tree species include Euterpe edulis, Cedrela fissilis, and Schinus terebinthifolia. By joining Ecosia, individuals can contribute to reforestation efforts and make a positive impact on the environment

Preguntas sobre el logo de Ecosia

Does Ecosia have a separate logo symbol besides the wordmark?

Yes. For favicons, app icons, and tight spaces, Ecosia uses a simplified leaf icon that originates from the counter of the lowercase 'o' in the wordmark. The leaf carries the same green and works at sizes where the full wordmark would blur.

Has the Ecosia logo changed significantly over time?

The brand has refined its wordmark several times since 2009, moving from a more organic, hand-drawn style to the current geometric sans-serif. Each iteration retained the lowercase format and green palette, evolving toward better legibility and digital scalability rather than a radical redesign.

¿Qué color tiene el logo de Ecosia?

El color dominante del logo de Ecosia es Ao (hex #008009). El Pantone más cercano es 2426 C.

¿Cuántos colores tiene el logo de Ecosia?

El logo de Ecosia usa 1 color primario: #008009.

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El logo de Ecosia es una marca registrada de su propietario, mostrada aquí para identificación e investigación de diseño. Los datos de color se miden de la marca pública por LogoLabs; el análisis es comentario editorial. No se implica afiliación ni respaldo.